Marketing & Social Media Coaching

If you’re an individual or small team looking to learn more about marketing, social media or customer experience, you’re in the right place.

The first thing I want you to know about my coaching is that I'm an expert but I speak your language, so I go at your pace and I steer clear of jargon. My goal is for you to achieve your goals - whether that’s sales and marketing success, learning new skills or simply boosting your confidence.

I’ll teach you whatever you need to learn and I’ll gently push you to do the work - it never does itself, (even if you use AI). The skills you learn and the strategies we create together will be focused on your business success. I will help you get more confident and more self-sufficient with your marketing and social media - always with your end goals in mind.

I work with brilliant designers, copywriters, web developers and more to bring your ideas to life.

In the past, my clients have worked with me to achieve:

  • New business or service launches

  • Brand development - name and/or visuals

  • Set up and training in social media channels

  • New brand developments and rollouts

  • Marketing strategy and content plans

  • Consistent marketing leading to sales growth

  • Customer experience strategies and improvements

  • Personal brand development and network growth

  • Specific skills like making Reels or writing captions

Never used social media before? No worries. I know it’s overwhelming so I will go as gently as you need.

Discovery Sessions

All of my coaching starts with an intensive discovery session where we go through your business goals and what you need and want to achieve with your coaching. We decide on a plan of action and design your coaching package around that.

What you need to know about me is that I am;

  • Driven by results - yours

  • Compassionate and patient

  • Trustworthy and honest

  • Qualified and experienced

Before you make any decisions, please read more about what makes me tick and see if our values align.

Book a quick chat with no obligation.

‘Done & Dusted’ Days

Erika McInerney in a pink shirt, holding a mug and smiling - spend a day working on strategic marketing tasks for your small business.

A chance to get ahead with your strategic marketing tasks.

Imagine spending an entire day with me, clearing the clutter and focusing solely on the marketing and strategic tasks that matter most to your business. 

With ‘Done & Dusted’, you get the guidance and implementation support you need to get the stuff done that you’ve been putting off.

What kind of stuff?

  • Building a marketing or social media strategy

  • Developing your brand identity, including a design brief if needed

  • Coming up with your business name including relevant searches and registration

  • Creating a content plan and/or some high-quality content

  • Setting up Meta ads and campaigns 

  • Developing an email marketing plan, setting up the templates and nurture sequences

  • Creating a freebie to grow your email list

  • Building a landing page to sell a particular service offering

  • Training and skills development to use your social media channels

  • Writing a brief and pulling together all the assets for a big project like a new website

    What do you need?

    Ask me if I can help you get it done & dusted or find out more here.

Kind words from over 100 five-star reviews

Erika was an enormous help & support during the early stages of my business, and our ongoing consultations were always beneficial.

Erika gets you thinking, not just about social media, but your business as a whole. Taking you through a journey of discovery. I am now connecting with my customers and potential customers in a real and authentic way because I know who I am talking to and more importantly WHY! Erika is so generous with her knowledge and time and I highly recommend any of the programs and courses she offers ~ you won't be sorry.

We have worked closely with Mac&Ernie for the past 6 years. Erika is professional and provides a great service always making the time for her clients.

Erika is beyond words! Her knowledge and experience are one thing but her ability to share, teach and make you feel both positive and comfortable is just wonderful.