Blog posts
Hopecore - a marketing trend perfect for small local businesses and community organisations
What is Hopecore marketing and how can you use this wonderful direction to create content that inspires, uplifts and ultimately connects your customers or clients to you? I’m glad you asked 😉
No budget? No problem: Creating a marketing plan for your small business when you have limited funds
Are you a small business owner feeling overwhelmed by all of the marketing advice out there? Are you trying to get by on free tips, challenges and relentless emails? You can do more with less, here’s how.
Avoiding the greenwashing trap: A guide for small businesses
What is “greenwashing” and how can you be a sustainable and eco-conscious business without unintentionally misleading your customers and damaging your brand.